Favor, as pretty much any technically savvy company collects pretty much all information available on their customers. Having read and summarized Favor's Privacy Policy, which is available at the bottom of this post.
Refreshing Approach
Favor's privacy policy and its approach to customer information was very refreshing to say the least. Other company's have very long privacy policy contracts and use technical words to describe its policies. These type of contracts can be difficult for the user to understand, let alone have the time and interest to read a "book." Favor on the other hand, had a very simple approach to its privacy policy. Favor's privacy policy is short and understandable. Aside form the simple nature of its privacy policy, Favor clearly states it does not plan to sell any customer information and will only use the information gathered for internal purposes.
Customer Information Protection
Favor clearly states that it takes many steps to secure customer information. The company claims to have physical, electronic, and procedural safeguards designed to protect the information. Favors uses secure servers protected by firewalls and use encryption technology. Favor, however, acknowledges that no internet transaction is 100% secure and cannot ensure the safety of any information shared by the user.
Analytics
My blog received 359 page views from 284 users. According to blogger analytics, my
"blog was the most popular among my audience. I believe the reason for the blogs success has to do with the blogs title, organic and paid search are highly used keywords. Most of my audience came from the following countries:
- Unites States (23.01%)
- Russia (13.64%)
- China (7.10%)
- Netherlands (6.53%)
Google analytics allowed me to see that out of my 284 users, 97.13% never came back. This is a clear indication that my blog's content is not appealing to my users. The solution is clear, I must improve my content.
Favors Privacy Policy
Favor collects the following:
- Personal Information: Customers first and last name, address/location, email address, phone number, gender, credit card or other payment information.
- Location Information: Customers geographic location, including your country, region, city, zip code, street address, time zone, latitude, longitude, and horizontal position representation information.
- Social Information: Information about the user through various third party services (e.g. Facebook, Twitter, Instagram and others)
- Service Information: Information that you choose to provide to other users (such as texts between you and the runners delivering products)_or to other third parties (such as merchants from whom you order products).
How Favor Uses Customer Information
- For order fulfillment, billing and delivery purposes.
- Communications with runners (delivery personnel)
- Software updates, product support, product enhancements and other services to you related to the Service.
- Market or promote Favor’s products and services
- For direct communication with the user regarding the Service or your account.
- To inform the user of product upgrades, special offers, updated information and other new products and services offered by Favor or its third party partners.
- To respond to comments, questions or requests for customer service.
- To display promotions, including promotions from third parties.
- For fraud prevention and security related reasons as required by law.
Favor Shares Information with:
- Favors agents, vendors or contractors that we use to support the internal operations of our business including the Service, the App and the Website
- If required to do so by law, comply with legal process or to comply with a governmental or regulatory request;
- To protect and defend the rights or property of Favor or its agents or contractors;
- To enforce our Terms of Service or other Favor agreements;
- To act in urgent circumstances to protect the personal safety of users of the Service, the App or the Website or the public; and
- As part of a transaction or potential transaction where Favor merges with another organization, files for bankruptcy, or sells its assets or capital stock.
